Next level of sophistication
Join 4 time PPA Diamond level Photographer of the Year, Master and Craftsmen, Jerry Ghionis and WPPI’s most awarded photographer and first Grand Master. He will teach you how to add that finesse and next level of sophistication to your lighting, posing and overall finesse that will make your work truly shine. In his easy to understand and heartfelt inspirational stye, Jerry will break down the steps to understanding creative triggers that will spark your thought process giving you a system to follow when you’re under pressure and are struggling to come up with your next idea. You will be inspired, educated and entertained by one of the industry’s brightest stars.
How to relax your clients and evoke emotion
Your greatest asset when photographing people is your ability to connect with them. Few do this better than world renowned portrait, fashion and wedding photographer, Jerry Ghionis. He will teach you how to build trust and relax your clients so you can make them shine brighter than ever before! As a 25 year veteran of photographing people and teaching fellow photographers all over the world for over 18 years, Jerry is a master of communication. He will help you to effortlessly make your clients laugh, cry and hold their breath.
Bridging the Gap between Passion and Proﬁt
Most of us begin our photographic career with what we believe to be a “Passion” for photography. As our interest progresses for this wonderful ﬁeld, we look to convert our new found love into proﬁt. The subsequent steps are crucial to the success that may or may not follow. While this program is a must see for newer photographers, it is also critical for those that want to improve their business and creativity. Organization of the process allows for creativity and perfecting the process leads to proﬁt. The program includes a step by step process to increasing business and proﬁt by examining a pragmatic approach to an artistic endeavor.
If Happy Little Blue Birds Fly Above the Rainbow,
Why oh Why, Can’t I?
Take a peak inside the world of William Branson III . . .
“In a world full of trends, I want to remain a classic.” Iman
This class will focus on building skills and exploring resources for business growth in the ever-changing photography market. The primary focus will be on how to utilize social media to attract the ideal clientele for your studio/business. We will also discuss how to embrace change, and enjoy doing it!
It’s a new day, a new world, and a new time. What will you do to stand out in the community? What will you do to make yourself different? What are you willing to change? Image quality, posing, lighting, marketing, sales, everything has to change if you plan to compete in the future. Let’s have a conversation and let’s have it now! But only if you are willing to try and listen.
Understanding and controlling light quality is at the core of all of Tony’s presentations. Attendees will learn how to see a unique perspective and not be afraid to push the limits of their experience and talents. Corbell will discuss all types of lighting and its tools in depth but will concentrate on studio lighting and location as he illustrates effective techniques for lighting people. Tony will introduce the new Profoto A1’s as well as B1X lighting tools and discuss the importance of recognizing technology in today’s photography. Tony always spends time discussing Light Quality as well as Light Quantity and how Light Direction plays a significant role in the resulting mood of an image.
Video is the most powerful tool for communication and storytelling, not to mention educating our clients and selling for us! Learn the basics of capturing video for hybrid videos (photos+video+audio) and see how to apply it to your marketing equation. We will cover Talking Business Cards, Instagram ads, Animations, Spark Pages, web videos, social media and more. Stand out in style instantly in your Social media campaigns with multimedia, and leverage it for education on your website as well. This process can be done with a DSLR, Mirrorless or even smartphone. Videos can be edited with Adobe Premier, Final Cut, Lightroom+Photoshop or even on mobile devices. There are many creative paths to video creation, (some faster and easier than others) and you will learn the best place for you to start. Start today on the journey to leveraging motion—technology has made it much easier than you think!
"The Artist Within"
As a painter paints with oils or acrylics, you are an artist painting, or writing with light. That is, after all, the very definition of 'photography.' This program will inspire you to look beyond the screen on the back of your camera and translate the principles of lighting, composition, balance and placement as an artist does. Barbara will also show how these principles will up your game in print competition. In exploring The 12 Elements to a Merit Print, we will discuss what REALLY gets a judge's attention; as well as great posing rules and common mistakes made with lens choice and lighting. Whether you have been in the business for 1 year, or are looking to dig deeper in your competition prints, This program will help you reach out to a new level wherever you are in your photographic journey.
CATERING TO YOUR CLIENTS
Christie will be going over all the aspects of catering to your client and keep them coming back.Concepts, styling, posing, transitioning, lighting, hands-on, marketing ideas and post-processing. Over the years Christie’s clients are coming to her for her perspective. What is yourperspective? What is your clients perspective? Let's find out!!Join Christie while she gives you the tools to up your Newborn photography and more!Christie Newell M.Photog., Cr., CPPwww.sonshineportraitdesign.com
Beginner Portrait Painting in Photoshop
Always wanted to take your photographs farther, make them better, make them special? Through digital painting, youcan enhance photographs to new levels of artistry. You can turn them into what you and the client WANTED them tobe. We will learn basic steps in Photoshop, using the tools already available to you, to digitally paint your photograph(or a snapshot from your client!) into something beautiful. YES YOU CAN LEARN THIS IN ONE DAY! I’m excitedto have the opportunity to share what I have learned from others that have led me to earning Merit Awards and LoanCollection Awards in the Artist category in the PPA International Competition. So bring yourself, your tablet/stylus,laptop and some images and we’ll have some fun!
How do you make more money with fewer clients, stand out fromcompetitors, balance family life, and have lots of fun doing it? Kevin Jordan will take youstep by step through the process he used to transform his new struggling photographybusiness into a highly successful designer portraiture art company which has providedhim with the ability to live life on vacation.
This Workshop will demonstrate HOW to conduct a safe and productive Underwater Portrait Session. I will focus you on these areas; WATER SAFETY, the importance of controlling your BUOYANCY, what EQUIPMENT is essential, LIGHTING and how water effects LIGHT, and lastly wardrobe suggestions. This will be a HANDS-ON workshop so please expect to get wet. Underwater housings for your camera will be made available so you can experience and better understand all that you need to experience the fun of Underwater Portrait Photography. I will guide you through my three phases of an Underwater Portrait Session; Poolside, in-water surface, and then underwater.
WHAT ABOUT CAMERA GEAR? If you have an UW housing for your camera please bring that. EVERYONE who wants to experience this will be in the water with John so you can enjoy the challenges (and fun) of UW Photography. you will have models to practice both Pool Side and in Pool shots.