Makayla Jade Harris is the founder and CEO of ASET, the industry’s leading virtual sales agency for photographers. What began as a personal mission to create lasting heirlooms for her own family has evolved into a company that now partners with studios worldwide, transforming how photographers sell, serve, and scale through powerful post-session experiences.

A former wedding photographer turned sales strategist, Makayla has helped hundreds of creatives increase their revenue through proven consultative selling methods, high-end client experience design, and emotionally-driven product presentation. She’s known for cutting through the fluff, teaching real strategies that work, and helping photographers break through income ceilings by focusing on connection, value, and intentional business design.

Makayla has served on the Board of Directors for the Professional Photographers of America (PPA) for seven years and currently serves as President, playing an active role in shaping the future of the photography industry. She’s been recognized with awards like 40 Under 40 and Women on the Rise, and has spoken on stages for Imaging USA, WPPI, Shutterfest, Lens & Light, and more. Whether she’s training sales teams, designing curriculum, or helping creatives reclaim their time and profit, Makayla brings a blend of heart, hustle, and hard-earned wisdom to every room she steps into.